As a real estate agent, your business depends on having a healthy list of clientele in order to boost sales and close more deals. Now you may be wondering, “What happens when the pipeline has dried up and it is a struggle to find leads?” This is an excellent opportunity to utilize all of the features your CRM has to offer to find new ways to build your list of real estate clients.

Here are three ways to fill your pipeline via your CRM so you can start the next quarter strong.

Follow Up with Clients

Real estate is all about relationships, not only maintaining good relationships with current clients, but also utilizing those relationships to gain even more referrals. Clean up your CRM and potentially gain new clients by contacting clients you haven’t spoken with recently to catch up and also ask for referrals, while clearing out duplicate contacts and inaccurate information.


Having clients or past clients advocate on your behalf is a valuable way to generate new leads. Display positive feedback from your clients on your website for prospects to see and include these positive messages in your drip email campaigns to spur interest.

Utilize Technology

Both your website and blog can be a great tools for grabbing the attention of prospects and potential leads. Take advantage of all of the technology features Wise Agent’s CRM provides as a way for potential clients to get to know you and your business better and educate them on how you can help them through the buying and selling process like with drip marketing campaigns.

Your website and blog allow you to capture contact information so you can continue to communicate with them and build a relationship. Once you secure contact information, you can add them to your drip marketing campaigns so when they are ready to buy or sell, your name will be top of mind.

Expert Tools

Wise Agent offers a huge library of proven print marketing, newsletter templates and simple html emails to keep your name in front of clients and prospects. You can utilize the best strategies for your business and build your brand, establishing yourself as the go-to expert in your local market. These tools will help you market yourself as an agent to attract new clients.

Tools include:

  •      Branding automation
  •      Label and envelope printing
  •      Coaching resources
  •      Done-for-you newsletters
  •      Pre-designed post cards
  •      Proven email templates
  •      Email and print flyers

If you find your pipeline drying up, use these three ways to fill your pipeline via your CRM. With a quality CRM system in place like Wise Agent, you are guaranteed to see better results and you are guaranteed to gain plenty of new quality leads.

Contact us today to learn how our CRM system can help with your marketing efforts and how we can help you generate more leads. We look forward to helping you increase sales and build your client list!

Activate Your Free Trial Today1